Dan is the Principal of “More Space for Light”. Dan specialises in customer experience and product/service strategy. He is LUMA Institute Certified and has achieved the status of Master Design Sprint Facilitator with the Design Sprint Academy. His ethos which is embedded in the More Space philosophy is to help organisations embed a culture of creative confidence and collaboration. He has worked at senior level positions globally in the creative technology services industry. Dan is active in industry education and also speaks nationally on the subjects of Human-Centred Design, Design Thinking and Digital Strategy.